In case you haven’t heard, we celebrated our 15th Anniversary in August. In honor of this very special milestone in our brand’s history, we invited some of our favorite influencers to Southwest Florida (our hometown) for a 3–day, 3–night celebration. Read on for a special look at the festivities.
Pictured (from left): Stephanie Knox, Vanessa Kaufman, Ruthie Ridley, Alison Gary, Brooke Webb, Tanya Foster, Cathy Williamson, Shauna Robertson, Sarah Lambert, Monica Awe-Etuck, Amanda M., Sara Oberton, Sheree Frede, Samantha Stewart
We kicked off the week with an evening cocktail reception at the beautiful Naples Grande Beach Resort. It was the perfect start to what was sure to be an incredible three days!
The following day started with massages, complete with Soma Cool Nights® robes embroidered with everyone’s Instagram handles. Can you think of a better way to start your day?
After some R&R, we spent the afternoon shopping the beautiful fall collection at Soma!
That evening, we hosted a 15th anniversary dinner at Shangri-La Springs, a historic (and very Insta-worthy!) venue in the heart of Southwest Florida. The influencers were joined with members of Soma’s senior leadership team for a special night to remember.
On our final day, the influencers traveled to our headquarters in Fort Myers where they spent time with our Design and Innovation teams to learn all about Soma’s history, the design process and our innovative solutions. Everyone even got to create their own custom-embroidered tees!
The trip culminated with what else but a PJ party at the Naples Grande Resort. And of course, no pajama party is complete without matching Cool Nights® PJs.
We had such an incredible week celebrating Soma’s history, and while we were sad to see it come to an end, we are so grateful to have had the opportunity to share it with such an incredible group of women!
