Style

Celebrating 15 Years of Soma


In case you haven’t heard, we celebrated our 15th Anniversary in August. In honor of this very special milestone in our brand’s history, we invited some of our favorite influencers to Southwest Florida (our hometown) for a 3day, 3night celebration. Read on for a special look at the festivities.  

Photo Credit: The Trace Media

Pictured (from left): Stephanie Knox, Vanessa Kaufman, Ruthie Ridley, Alison Gary, Brooke Webb, Tanya Foster, Cathy Williamson, Shauna Robertson, Sarah Lambert, Monica Awe-Etuck, Amanda M., Sara Oberton, Sheree Frede, Samantha Stewart

We kicked off the week with an evening cocktail reception at the beautiful Naples Grande Beach ResortIt was the perfect start to what was sure to be an incredible three days!  

Photo Credit: The Trace Media

The following day started with massages, complete with Soma Cool Nights® robes embroidered with everyone’s Instagram handles. Can you think of a better way to start your day?  

Photo Credit: Stephanie Knox

After some R&R, we spent the afternoon shopping the beautiful fall collection at Soma!  

Photo Credit: The Trace Media

That evening, we hosted a 15th anniversary dinner at Shangri-La Springs, a historic (and very Insta-worthy!) venue in the heart of Southwest Florida. The influencers were joined with members of Soma’s senior leadership team for a special night to remember.  

Photo Credit: The Trace Media

On our final day, the influencers traveled to our headquarters in Fort Myers where they spent time with our Design and Innovation teams to learn all about Soma’s history, the design process and our innovative solutions. Everyone even got to create their own custom-embroidered tees!  

Photo Credit: The Trace Media

The trip culminated with what else but a PJ party at the Naples Grande Resort. And of course, no pajama party is complete without matching Cool Nights® PJs.  

Shop these Cool Nights Pajamas

We had such an incredible week celebrating Soma’s history, and while we were sad to see it come to an end, we are so grateful to have had the opportunity to share it with such an incredible group of women!    

You May Also Like

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.